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With an energized driving demonstration and a world premiere featuring high-caliber participants, Audi has presented its new electric spearhead – the Audi e-tron GT. In two events on the digital Day of Progress, the Four Rings showcased the highlights of this fully electric gran turismo: dynamic driving performance, emotional design, and sustainability.

 

Making systematic progress toward the fully connected factory: Audi’s Neckarsulm site is the first automotive plant in the Volkswagen Group to use RFID (radio-frequency identification) technology for vehicle identification throughout the entire production process, thereby laying another cornerstone for fully connected production. An enhanced RFID data carrieris being used for the first time in the production of the fully electric Audi e-tron GT.

 

Audi Sport customer racing will continue its international program in 2021 to complement its customers’ commitments. For the sixth year in succession, Audi will contest the Intercontinental GT Challenge, which will be held in Asia, America, Europe and South Africa. The Nürburgring 24 Hours will also be a fixture on the Audi Sport calendar for the 13th consecutive year. The brand will face the sporting competitions with 15 Audi Sport drivers.

 

“The most beautiful car I have ever drawn.” Marc Lichte, Head of Audi Design, chose these words in the fall of 2018, when the brand presented the Audi e-tron GT concept as a show car in Los Angeles. Two years later, the first fully electric gran turismo from Audi is about to celebrate its premiere as a series production model. This is the perfect time to talk to Marc Lichte about the importance of the e-tron GT.

 

AUDI AG ended 2020 with the most successful quarter-year in the company’s history for cars delivered: between October and December the company supplied 505,583 cars to its customers – more than half a million in a quarter for the first time ever. In a challenging year, marked globally by restrictions due to the coronavirus pandemic, Audi delivered a total of 1,692,773 models, a fall of 8.3 percent compared with the previous year. In China, however, the company nevertheless attained new best figures with a total of 727,358 vehicles supplied (+5.4 percent).